— On demand webinar—

— Live event —

Mid-year SPIFs: Strategies and tactics from the world’s best revenue orgs​

Experts discuss how to successfully design and use SPIFs to drive sales metrics

Revenue organizations tend to lean on SPIFs as a crutch throughout the year, but often they’re poorly done and don’t move the needle or drive compliance from sales at all. The best organizations have foresight into SPIF planning and use them as strategic revenue levers that can be pulled, measured, and reported on as needed.

This session shares expert-level knowledge on the do’s and don’t of SPIFs, with lessons from leaders who have rolled out hundreds of them over their careers. Learn why certain SPIFs fail, the characteristics of SPIFs that work well, and data-driven SPIF design (components, timing, etc.).

This is part of the NUDGE 2024 series.

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With your hosts:

Christina Straggas

Head of Global Sales Compensation, Equinix

Maria Oczko-Canant

Head of Global Sales Planning, Compensation and Performance Analytics, Workiva

Kyle Webster

Chief of Staff, Forma.ai

Kyle is the Chief of Staff at Forma.ai and has 10+ years experience in the Sales Performance Management space. Prior to Forma.ai Kyle was in management consulting, working with Fortune 500 companies to develop and operationalize various sales effectiveness strategies, with a specific focus on sales incentive compensation. His experience spans multiple industries, with deep experience in software/technology, distribution, and retail.

Christina Straggas

Head of Global Sales Compensation, Equinix

Maria Oczko-Canant

Head of Global Sales Planning, Compensation and Performance Analytics, Workiva

Kyle Webster

Chief of Staff, Forma.ai

Kyle is the Chief of Staff at Forma.ai and has 10+ years experience in the Sales Performance Management space. Prior to Forma.ai Kyle was in management consulting, working with Fortune 500 companies to develop and operationalize various sales effectiveness strategies, with a specific focus on sales incentive compensation. His experience spans multi

Christina Straggas

Head of Global Sales Compensation, Equinix

Maria Oczko-Canant

Head of Global Sales Planning, Compensation and Performance Analytics, Workiva

Kyle Webster

Chief of Staff, Forma.ai